
Continually Anticipating and adapting to changing consumer needs
Royal Sanders attributes a significant part of its enduring strength to successful business marketing. A dedicated account management & customer service team continually anticipates to the changing consumer requirements through:
- Highly committed strategic innovation management
- Conceptual and design solutions for:
- Product ranges
- Point of sale
- Packaging and communication
- A strong R&D base to select and test new ingredients & formulations
- Constant market analyses & trend watching
- Competitive benchmarking